Now that you know why you need a favicon on your site, let’s talk about how you can add a favicon to your WordPress site and via the Gator Website Builder. When you skip this step, it could lead users to question how authentic your website is. CredibilityĪdding a favicon to your website is one of the most basic and easiest tasks in WordPress or a website builder. And, an abundance of 404 errors may affect search results negatively.
If your site doesn’t have one, your site will return the HTTP 404 response code. When a browser visits your website, the searcher’s browser requests a favicon from your site. Having a favicon also helps with your site’s search engine rankings. Favicons help internet users recognize which page is which so they can switch between screens without a hitch. Once you have a certain amount of tabs open, the page title disappears and the only thing left to see is the favicon. If you’re the type of internet browser that likes to leave all of your tabs open, you already know that the more tabs you have open, the smaller they get. SpeedĮvery time I open my husband’s computer, he has at least 30 browser tabs open. Whenever someone searches for your website, your favicon will help the user instantly recognize your brand. DuckDuckGo) even display a site’s favicon in the search results. Since the favicon is a small logo that is presented at the top of a browser’s screen, it helps with branding and awareness.Īdditionally, some search engines (e.g. Website owners typically use their logo as their website’s favicon. Here are some of the top reasons your website needs a favicon. Not only is it fun to add a favicon to your website, but it’s an excellent website and marketing strategy. 4 smart reasons to add a favicon to your website
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